Funny Commercial - "On The Set Of 12 Rounds"

The following was sent in by a reader following the news of "12 Rounds" tanking in its third week, which came through earlier today. The three minute video depicts John Cena getting a hand double on the set of "12 Rounds" to help out with filming duties among other things. The clip is extremely entertaining in stark contrast to the film itself.

Derden's Analysis: The WWE really has to rethink their formula for making these films. The lackluster box office performance of both "12 Rounds" and "The Condemned" are evidence that the WWE needs to better identify how they can appropriately utilize and leverage the WWE brand itself and the strength of their big name stars whom feature in the films and turn that into serious box office earners. It's important that they act fast as the results thus far are no doubt damaging their standing with theaters and hurting future prospects in the process. There is more entertainment value in the three minute commercial above than in two hours of the dribble in WWE's latest failed attempt at silver-screen triumph - and that's saying something.